The launch and positioning of Johnnie Walker: the "Deserve a Blue" concept was present on the NEOOH circuits.
A celebration of our personal achievements that deserve recognition. And the best part: this new positioning has brightened up the screens in a special project
with NEOOH's newest technological solution, developed by Aioros Studios.
We created an anamorphic 3D video
that highlighted the product in a striking and premium way, with dynamic movements that showcased the full beauty of the Blue Label bottle and generated a huge visual impact.
