LATAM Airlines
Visual Experience
LATAM's Anamorphic 3D Video on the "L" Screen in Guarulhos
In collaboration with WMcCANN and LATAM Airlines, we created an anamorphic 3D video for the iconic L-shaped screen at Guarulhos International Airport, located in one of the busiest areas of the terminal.
Our solution was designed so that the video narrative would integrate with the LATAM Airlines campaign and make the most of the 3D impact provided by the L-shaped screen, giving the impression that the aircraft was going beyond the limits of the structure.
Every detail has been carefully constructed, with realistic modeling of the aircraft, faithful proportions, sky and cloud effects, and colors and tones that are fully aligned with the brand's visual identity.
With high impact and striking presence, the content transformed the media into a moment of immediate attention, capturing the gaze of passersby.

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